Subscription economy is the future
As businesses around the world have started to embrace advanced technologies, subscription economy is becoming the new norm. Tien Tzuo, founder and CEO of Zuora. Photo from Nick Graham Dominating today's era are Internet of Things (IoT) and artificial intelligence (AI), a report from Forbes said. With the rising penetration of internet, connected devices and automation, improved by AI, are seen to help drive business growth. Forbes interviewed Tien Tzuo, founder and CEO of Zuora, a company focuses on creation of platform for subscription-based data services. The tech leader stressed digital customers now prefer "access to services over ownership of physical products." The economic incentives for owning things are less and less relevant than they once were. Consider cars, music and entertainment. Who purchase CDs or DVDs anymore? People are now on the look out for the outcome of services--be it transportation, entertainment, or even food, where technology, particularly AI...